Philips develops color e-paper; 1 million color options for e-readers | The Toybox | ZDNet.com - http://blogs.zdnet.com/gadgetr...
"The technology, which offers more than 1 million colors to choose from, could be applied to e-book readers, as well as on walls inside the home or on the exterior of gadgets — allowing you to change the color of your smartphone to match what you’re wearing." - Michael Fidler