"I'm trying to make sense of the Cali Lewis. Not succeeding. Cali sez: "Lewis suggested that people not treat this new environment like a new business but follow the same model as classic industries." What industries? Did she not say? Cali again: "She believed that people make the mistake of being too worried about annoying social media followers." I'm sure she doesn't mean to imply that all social media followers are annoying. Was she referring to trolls or haters? Can you update or comment with some context?" - Mark "Rizzn" Hopkins