Why Twitter’s $350 Million Acquisition Is Brand Publishers' 'Holy Grail' | The Content Strategist - http://contently.com/strateg...
Sep 17, 2013
from
Twitter has access to treasure trove of data that allows them to connect the dots and target users across sites and devices—what Garcia calls “that heretofore unattainable Holy Grail of marketers.”
- Tom Himpe